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<img width="549" height="392" src="https://atlasmarketinggroup.ca/wp-content/uploads/2021/01/AtlasLogo-14-copy.png" class="default-logo" alt="Atlas Marketing Group logo transparent" />

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<img width="1536" height="1024" src="https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/VNU_M567_02-1536x1024.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/VNU_M567_02-1536x1024.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/VNU_M567_02-300x200.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/VNU_M567_02-1024x683.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/VNU_M567_02-768x512.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/VNU_M567_02-2048x1365.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Tips to Enhance Your Website Copy for Better Conversions and SEO

Your website copy plays a vital role in shaping the first impression visitors have of your brand. It not only helps establish your credibility and professionalism but also determines whether potential customers perceive your business as worthy of their trust…

July 17, 2023

<img width="1536" height="706" src="https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/Customer-Journey-Isometric-Illustration-Man-1536x706.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/Customer-Journey-Isometric-Illustration-Man-1536x706.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/Customer-Journey-Isometric-Illustration-Man-300x138.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/Customer-Journey-Isometric-Illustration-Man-1024x471.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/Customer-Journey-Isometric-Illustration-Man-768x353.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2023/07/Customer-Journey-Isometric-Illustration-Man-2048x941.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Website Tips: Mapping Out Your Customer Journey

In today’s digital age, mapping out your customer journey on your website is essential for driving conversions and nurturing leads effectively. When a visitor arrives at your website, it’s crucial to understand what actions you want them to take and…

July 1, 2023

<img width="1536" height="1044" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/1-1536x1044.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/1-1536x1044.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/1-300x204.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/1-1024x696.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/1-768x522.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/1-2048x1392.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Creating a Brand Strategy: Target Audience

In this post, we're going to take a look at how to create a brand strategy for your small business by identifying your target audience.

June 1, 2023

<img width="1170" height="780" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Flat-IV-02.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Flat-IV-02.jpg 1170w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Flat-IV-02-300x200.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Flat-IV-02-1024x683.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Flat-IV-02-768x512.jpg 768w" sizes="(max-width: 1170px) 100vw, 1170px" itemprop="image" style="aspect-ratio: 4/3;" />

Designing a Logo: Everything You Need to Know

A logo is the face of your business. It's what customers will remember and associate with your company, so where do you start?

May 1, 2023

<img width="1536" height="1152" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/marketingfunnel-1536x1152.png" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/marketingfunnel-1536x1152.png 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/marketingfunnel-300x225.png 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/marketingfunnel-1024x768.png 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/marketingfunnel-768x576.png 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/marketingfunnel-2048x1536.png 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Marketing Funnels 101: What Are They & How to Use Them

A marketing funnel is a tool that businesses use to guide potential customers through the process of becoming paying customers.

April 1, 2023

<img width="1536" height="1024" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/43-1536x1024.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/43-1536x1024.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/43-300x200.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/43-1024x683.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/43-768x512.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/43-2048x1365.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

How Often Should I Post on Social Media?

The frequency of your social media posts is just as important as the quality of the content. Here the factors that determine your post frequency.

March 1, 2023

<img width="1536" height="810" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/asia-vlogger-woman-influencer-sme-retail-store-ow-2021-12-21-15-30-43-utc-1536x810.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/asia-vlogger-woman-influencer-sme-retail-store-ow-2021-12-21-15-30-43-utc-1536x810.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/asia-vlogger-woman-influencer-sme-retail-store-ow-2021-12-21-15-30-43-utc-300x158.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/asia-vlogger-woman-influencer-sme-retail-store-ow-2021-12-21-15-30-43-utc-1024x540.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/asia-vlogger-woman-influencer-sme-retail-store-ow-2021-12-21-15-30-43-utc-768x405.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/asia-vlogger-woman-influencer-sme-retail-store-ow-2021-12-21-15-30-43-utc-2048x1080.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

How to Use Instagram Reels for Your Small Business

IG Reels are a great way to showcase your business & build an audience quickly. Here are 3 tips on how to use Reels for your small business.

February 1, 2023

<img width="1536" height="1024" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/2023-new-year-concept-2022-10-19-22-20-31-utc-1536x1024.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/2023-new-year-concept-2022-10-19-22-20-31-utc-1536x1024.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/2023-new-year-concept-2022-10-19-22-20-31-utc-300x200.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/2023-new-year-concept-2022-10-19-22-20-31-utc-1024x683.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/2023-new-year-concept-2022-10-19-22-20-31-utc-768x512.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/2023-new-year-concept-2022-10-19-22-20-31-utc-2048x1366.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Get Ahead of the Curve with These Digital Marketing Tips for 2023

If you're like most business owners, you're always looking for ways to beat the competition. Here are 4 digital marketing tips that will help you succeed in 2023.

January 1, 2023

<img width="1536" height="1024" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Customer-Review-Rating-Vector-Illustration-01-1536x1024.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Customer-Review-Rating-Vector-Illustration-01-1536x1024.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Customer-Review-Rating-Vector-Illustration-01-300x200.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Customer-Review-Rating-Vector-Illustration-01-1024x683.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Customer-Review-Rating-Vector-Illustration-01-768x512.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/11/Customer-Review-Rating-Vector-Illustration-01-2048x1366.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Google Reviews: Why They Matter and How to Get Them

Google Reviews are very helpful in driving customers to your business. Read on as we explain how and why you should get more!

December 1, 2022

<img width="1536" height="1024" src="https://atlasmarketinggroup.ca/wp-content/uploads/2022/09/Google-Marketing-1536x1024.jpg" class="attachment-1536x1536 size-1536x1536 wp-post-image lazyload" alt="" decoding="async" loading="lazy" srcset="https://atlasmarketinggroup.ca/wp-content/uploads/2022/09/Google-Marketing-1536x1024.jpg 1536w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/09/Google-Marketing-300x200.jpg 300w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/09/Google-Marketing-1024x683.jpg 1024w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/09/Google-Marketing-768x512.jpg 768w, https://atlasmarketinggroup.ca/wp-content/uploads/2022/09/Google-Marketing-2048x1365.jpg 2048w" sizes="(max-width: 1536px) 100vw, 1536px" itemprop="image" style="aspect-ratio: 4/3;" />

Google My Business 101: Everything You Need to Know!

Have you heard that you should have a Google My Business listing? Here's everything to know about setting it up and why you should have one.

November 1, 2022